Director Oliver Irving’s debut feature, How To Be is a wry, coming of age comedy about a twenty-something musician, Art, who gets dumped by his girlfriend, moves back with his parents, hits a quarter-life crisis and enlists self-help guru Dr. Levi Ellington to move in as his full-time personal life coach.
An award-winning premiere of How To Be at the 2008 Slamdance Film Festival in 2008 was followed by a strong presence on the festival circuit including Austin, New Orleans, New York and Cinequest, earning the film a devoted international following and distribution deals worldwide.
The groundbreaking American release by IFC Films incorporated a pay-per-view distribution and a sell-out cross-country screening tour with cast and crew. As a result, How To Be became one of the IFC On Demand platform’s most successful releases to date, and is the all-time highest grossing British film for IFC Festival Direct. In its opening week online, How To Be was the number one comedy download on iTunes in the UK.
Starring: Robert Pattinson, Powell Jones, Rebecca Pidgeon, Mike Pearce, Johnny White and Jeremy Hardy
“A brilliant symbiosis of intellect and humor, nurtured along with a healthy dose of British neuroticism and charm.” – Gareth Upton, Slamdance
“This coming-of-age dramedy…really captures the essence of what it’s like to be a struggling millennial going through the dreaded quarter-life crisis.” – Film Daily
“A winning little comedy.” – Vanity Fair